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Vintage Ernest "KnoWhutImean?" Promotional Hat

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Ernest Powertools Worrell, played by Jim Varney, was initially a character created for commercials. Ernest would do plugs for various local companies for local Tennessee station WHBQ, always using his catch phrase "KnoWhutIMean?" These ads quickly found a larger audience and Ernest began getting calls for national ads from huge companies. Instead of becoming a mouthpiece for other brands, Ernest began a television and film career, starring in a myriad of specials and movies, like theErnest Goes To... series andErnest Scared Stupid. It all started with those early bits though, originally directed by John Cherry. This vintage Ernest adjustable hat from 1987, in great condition with light wear, features the iconic Ernest face and "KnoWhutIMean" slogan from his early WHBQ days.

 

 

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